According to the latest intel, Heineken NV will acquire South African Distell Group Holdings for a total of $2.5 billion.
What’s more, after buying the wine and spirits maker, Heineken will create a large regional group to compete with its rivals in the region.
Apart from that, Heineken will also acquire the majority of stakes in Namibia Breweries Ltd; Deistell’s regional partner.
The almost Heineken-owned business entity will hold a total valuation of around $4.5 billion dollars while still keeping their signature brews and drinks.
In addition, experts claim this Heineken deal — closed by CEO Dolf van den Brink — follows the same strategy of his predecessor, Jean-Francois Boxemer, who also invested millions in African markets such as Nigeria or the Ivory Coast.
Some even say that the Dutch brewing giant is also looking to gain more ground in Asian markets in the near future as well.
And as Van den Brink said in his statement, the company is excited to bring these businesses together and will aim to acquire every opportunity for growth.
Heineken specialists also stated that the purchase will boost profits for this company after the first year has elapsed.
For those who didn’t know, Namibia Breweries is considered the leading brewer in the southwest African country. Namely, it exports its products to 17 other countries, not counting South Africa.
Last but not the least, for those who follow the latest stock market data, the company will remain on the Namibian stock market as public shareholders still hold a minor stake in the firm.